joslon_brandjoslon_letterhead_cards

Joslon Software Developers is a concept piece that I did as an example for my graphic design students at Bauder College in Atlanta, GA. The Corporate Branding and Identity class was an opportunity for students to develop brands and logos for various businesses that they develop from the ground up. Each student had to identify a business, give it a name, and create a corporate logo for that business. The second phase of development was to incorporate the brand into various items and package designs. I always create an example so that I can demonstrate the creative process for students.